Malaysian scalable platforms developer company Forest Interactive partnered with childhood snack brand, Knick Knacks, to develop a magical mobile game to support and promote mental health among kids by boosting their critical thinking and creativity.
Titled Nick and the Magic Pen, the mobile game follows the Knick Knack’s fictional brand character Nick the Clown, traveling to five different worlds at the invitation of the King to his birthday party. Using the magic pen, kids can help Nick to move through his journey by drawing ladders, bridges, and even obstacles against villains.
“Through this interactive game for kids, we hope to engage Knick Knack’s target audience in the Philippines and mobilize our tech capabilities for the enjoyment of Filipino children,” said Don Vicente, Assistant Manager for Forest Interactive Philippines.
Knick Knacks fish-shaped biscuits fuel the magic pen with corresponding power-up values:
- Chocolate Fish Biscuit – 5% Ink Refill
- Strawberry Fish Biscuit – 10% Ink Refill
- Milk Fish Biscuit – 15% Ink Refill
- Nick the Clown Sticker – 25% Ink Refill